Benefits of Live Chat for Car Dealerships

How Live Chat Can Help Auto Dealerships

July 26, 2018 | By | Automotive, Live Chat

We cannot overemphasize the importance of some decisions in life, such as purchasing a car. For people to decide which vehicle to drive around in and rely on potentially for the next 3-4 years can be a mammoth, more so because of the money involved! So obviously, customers indulge in thorough research and ensure they […]

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Benefits of Content Marketing For Business

Why Content Marketing Calendar Is A Vital Element of Your Marketing Strategy

July 3, 2018 | By | Live Chat, Marketing

Content is an essential and extremely crucial component of the digital marketing strategy for any business. However, how effectively you are able to execute your content strategy depends to a large extent on your content marketing calendar. Having a content marketing calendar in place offers several advantages to businesses, especially digital marketing teams. So, let’s […]

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Microsoft Bing Ads & Linkedin Audience Targeting

Microsoft’s Bing Ads to Allow Advertisers to Target Linkedin Audiences

June 26, 2018 | By | Marketing

In what may well prove to be a masterstroke in the online advertising world, Microsoft has announced that Bing Ads will soon be able to allow advertisers to target Linkedin Audiences. This functionality should be available by the end of the year. The announcement happened in the form of a quiet response by a Bing […]

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6 Tactics to Affect the Buying Decision Process on Instagram

6 Tactics to Affect the Buying Decision Process on Instagram

June 25, 2018 | By | Live Chat, Marketing

The sphere of digital marketing seems to be an ever-expanding one. As a result, businesses today have a number of channels and platforms through which they can reach their target audience. Instagram is one such platform that has found favour with several businesses of all sizes of late offering with the objective of driving their […]

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Live Chat for B2B Lead Generation

Top Tips to Master B2B Lead Generation Using Live Chat

June 13, 2018 | By | Live Chat, Marketing

The fact that lead generation is the primary objective of online marketing assumes even greater significance for B2B companies where the buyer’s journey is often a longer and more complicated process. As several marketing strategies jostle to capture the attention of the target audience, obtaining valid leads and achieving conversion targets is becoming increasingly difficult […]

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