A Beginner’s Guide To Chatbots

A beginner’s guide to Chatbots : What are Chatbots, How do they work and the different kinds of chatbots

October 30, 2018 | By | Chatbots, Live Chat

With the constant changes in technology, advertising, and marketing over the last decade, businesses are finding it more and more challenging to keep customers engaged and increase conversions. Fortunately, vast leaps in technology have led to the evolution of Machine Learning and Artificial Intelligence which have contributed to the development of Chatbots that are quickly addressing this challenge.

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Tips to Choose the Right LinkedIn Ads

How to choose the right LinkedIn Ads product based on your marketing objective?

October 17, 2018 | By | Live Chat, Marketing

LinkedIn is one of the oldest online marketing platforms and definitely one of the most effective ones for B2B marketing. With 18 million companies active on LinkedIn, the fact that this platform has huge opportunities for your business is a no-brainer. But, let’s be honest, not everyone is equipped with the knowledge of how to […]

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How To Optimise Digital Ad Spends

How to optimise your digital ad spend

July 27, 2018 | By | Live Chat, Marketing

Most businesses share a common grievance that in spite of allocating a large chunk of their marketing budgets to draw more traffic to their websites, the return on investment (ROI) is far from encouraging.  What adds to their woes is the fact that while the budgets are limited, the options available are many, leaving them […]

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Live chat service benefits for automobile industry

How Live Chat Can Help Auto Dealerships

July 26, 2018 | By | Automotive, Live Chat

We cannot overemphasize the importance of some decisions in life, such as purchasing a car. For people to decide which vehicle to drive around in and rely on potentially for the next 3-4 years can be a mammoth, more so because of the money involved! So obviously, customers indulge in thorough research and ensure they […]

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Benefits of Content Marketing For Business

Why Content Marketing Calendar Is A Vital Element of Your Marketing Strategy

July 3, 2018 | By | Live Chat, Marketing

Content is an essential and extremely crucial component of the digital marketing strategy for any business. However, how effectively you are able to execute your content strategy depends to a large extent on your content marketing calendar. Having a content marketing calendar in place offers several advantages to businesses, especially digital marketing teams. So, let’s […]

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