Chatbots for ecommerce

3 Ways Chatbots can help E-commerce brands

November 6, 2018 | By | Chatbots, Live Chat, Marketing, Tech

In the last two decades, E-commerce has completely revolutionized the retail industry. Today, the options are endless and you can do everything from ordering your food and medication online to decorating your entire house and purchasing your weekly groceries. As this industry continues to evolve and customer expectations grow, several E-commerce businesses that are not […]

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Chatbots

A beginner’s guide to Chatbots : What are Chatbots, How do they work and the different kinds of chatbots

October 30, 2018 | By | Chatbots, Live Chat

With the constant changes in technology, advertising, and marketing over the last decade, businesses are finding it more and more challenging to keep customers engaged and increase conversions. Fortunately, vast leaps in technology have led to the evolution of Machine Learning and Artificial Intelligence which have contributed to the development of Chatbots that are quickly addressing this challenge.

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LinkedIn Ads

How to choose the right LinkedIn Ads product based on your marketing objective?

October 17, 2018 | By | Live Chat, Marketing

LinkedIn is one of the oldest online marketing platforms and definitely one of the most effective ones for B2B marketing. With 18 million companies active on LinkedIn, the fact that this platform has huge opportunities for your business is a no-brainer. But, let’s be honest, not everyone is equipped with the knowledge of how to […]

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How to optimise your digital ad spends

July 27, 2018 | By | Live Chat, Marketing

Most businesses share a common grievance that in spite of allocating a large chunk of their marketing budgets to draw more traffic to their websites, the return on investment (ROI) is far from encouraging.  What adds to their woes is the fact that while the budgets are limited, the options available are many, leaving them […]

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